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This specialization prepares students using context situations in companies and start-up projects.
Based on a solid education program which enables students to acquire the necessary skills of a digital manager, the specialization also offers opportunities to come into contact with professionals and take advantage of a real network.
This specialization prepares students for careers such as Product Manager, Brand Manager, Project Manager, Agile Product Manager (Scrum master), Digital marketer, Customer Experience Manager, CRM marketer…
The students in this specialization can attend courses in 5th-year for a semester at Baruch College in New York and take advantage of a special emphasis on professions in digital marketing.
Following this semester in New York, students have the opportunity to undertake an internship in the United States, which provides supplementary international professional experience.
The Product Management specialization allows me to understand the profession in a practical sense. It also challenges me to create and innovate with AI marketing.
Humphrey Brondy, 5th-year student specializing in International & Digital Marketing: Product Management
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